Johnsonville ‘Keep It Juicy’
For this project, I was tasked with capturing product and interactive lifestyle imagery of models and actors in 8+ locations between 5 days alongside a large scale video production that would be shooting for a new national commercial campaign. “The new campaign, voiced by actor Vince Vaughn, features bold, vibrant creative reminding Americans to ‘Keep It Juicy’ by taking a break, turning down the temperature, and enjoying good food with good people.“ It was great working closely with the Johnsonville client, the partnering agencies (Hold Fast Co, Allies & Company, and Poke the Bear), the dynamic director duo of Bobby Louise & Brig, and world renowned DP, Robert Yeoman, ASC, just to mention a few. It was an action packed shoot and fast moving, but I was able to capture a ton of content that is currently living on the Johnsonville website, all across social media, and likely soon to be POP in-store and ads. It was great to be invited in to work on such a cool project!
For this project, I was tasked with capturing product and interactive lifestyle imagery of models and actors in 8+ locations between 5 days alongside a large scale video production that would be shooting for a new national commercial campaign. “The new campaign, voiced by actor Vince Vaughn, features bold, vibrant creative reminding Americans to ‘Keep It Juicy’ by taking a break, turning down the temperature, and enjoying good food with good people.“ It was great working closely with the Johnsonville client, the partnering agencies (Hold Fast Co, Allies & Company, and Poke the Bear), the dynamic director duo of Bobby Louise & Brig, and world renowned DP, Robert Yeoman, ASC, just to mention a few. It was an action packed shoot and fast moving, but I was able to capture a ton of content that is currently living on the Johnsonville website, all across social media, and likely soon to be POP in-store and ads. It was great to be invited in to work on such a cool project!
© CJ Foeckler Milwaukee, WISC
